KEDGE Business School MSc Arts and Creative Industries Management

MSc Arts & Creative Industries Management trains future managers in the following sectors:

- Visual arts & Heritage,
- Performing Arts (Theater, Dance, Opera,...)
- Cultural Industries (Cinema, Music, Publishing, Video Games, Media...)
- Creative Services (Architecture, Design, Communication, Digital...)
- Taste Industries (craft, fashion, gastronomy, wine & spirits, luxury...)
- Leisure and Entertainement Industries (Tourism, Game, Sport...)

Curriculum (courses, subject modules)

Arts Manager skills

• Creation & Creativity
• Politics & Cultural Economics
• Arts & Creative Industries Strategy
• Arts & Creative Industries Marketing
• Arts & Creative Industries Management

Expertise skills

• Arts & Heritage Management
• Performing Arts Management
• Cultural Industries Management
• Creative Services Management
• Taste Industries Management
• Leisure Management

Experiential skills

International seminar, workshops, professional tools, study trips (Creative Provence, Creative West, Creative North)

RESEARCH THESIS IN THE FIELD

SIX-MONTH INTERNSHIP IN THE FIELD

Admission conditions

Required diploma(s) :

• Bachelor
• Master

Employment opportunities & career impact

Average time for obtaining the first job offer : 90% of graduates find a job within 6 months after graduation

Employment opportunities :

Current developments in creative industries have led to the emergence of new careers. Students find highly attractive and selective jobs in management and marketing in the field. France is world famous for its excellence in Arts, Heritage, Culture, Cinema, Gastronomy, Wine, Fashion, Luxury and Tourism. This creative atmosphere has brought out the talent of hundreds of legendary figures. Nowadays, innovative managers trained in France work all over the world, and are in demand for their specific expertise and skills.

JOBS

Strategic Development: Entrepreneur, Theater Director, International seller in the Film Industry, business developer in a startup company, etc.
Marketing: Marketing Director, Head of museum audience policy, head of sponsorship for a music festival, video game brand manager, etc.
Communication: Event manager, head of advertising in a communication agency, Community manager in Tourism, etc.
Production and Supply Chain: Production assistant in Performing Arts, Product manager in Luxury goods, Fashion buyer, etc.

Application Deadlines

MSc in 1 year :

Admission level : International Bachelor's degree (4 years)

Duration : 18 months

Degree : Master of Science

Campus : Paris

Language : English

MSc in 2 years :

Admission level : Bachelor's degree

Duration : 30 months

Degree : Master of Science

Campus : Bordeaux - Paris

Language : English

Faculty profiles

The program is managed by the Creative Industries & Culture Research Center. Its mission is to produce and share knowledge about the management of creative industries and culture. 15 researchers are involved in the center, publishing about 30 articles in the field each year.

Main research topics:
- Strategic management of cultural and creative organizations;
- Marketing and Consumer Behavior in arts, culture and creative industries;
- Creative careers;
- Design management;
- Creative regions, Creative tourism;
- Organizational creativity, liberated companies;
- Social innovation.

TEAM

Anne GOMBAULT - Management
Director of the Creative Industries Culture Research Center
Arts, Heritage, Creative Industries

Aurélien DECAMPS - Economics
Creative Regions, Sustainable development

Maud DERBAIX - Marketing
Cultural consumer behavior, Music

Vinca BIGO - Management
Spirituality, yoga, liberated company

Susana PAIXÃO-BARRADAS - Design
Materials, Nature

Diego RINALLO - Marketing
Consumer Culture, Fashion, Spirituality

Campus facilities & Student Life

KEDGE has chosen to remain in central Paris to facilitate mobility between the school’s different sites, to be near to businesses and in doing so to benefit from their dynamism, and naturally to guarantee top-level services for both students and staff.

A truly outstanding site, the 160,000 m2 Lumière building is one of the capital’s largest business centres and a leading business ecosystem.

It has a total usable floor area of 135,000 m2 spread across its 8 floors comprised of two wings linked by a central atrium of 52,000 m2.

It features:

• Outstanding services, including numerous company restaurants and sports facilities, etc.
• A friendly environment near Bercy Village and the BNF (the National Library of France), easily accessible by public transport, with a wide range of accommodation. A huge co-working area allowing for better collaboration between students and staff and adaptable rooms with a reception capacity of between 40 and 200 students.
• An enhanced digital experience: immersive rooms will enable students to work on practical case studies and a giant screen will be constantly streaming classes or conferences held on the school’s other campuses.

KEDGE’s Paris campus can therefore be summed up with 4 words: adaptability, flexibility, connectivity and conviviality.

3200 m2 on two floors

12 brain bubbles

1 auditorium of 80 seats

KEDGE Paris is revolutionising the student experience with a facility fully dedicated to educational innovation, designed as a genuine R&D laboratory, whose best practices will be replicated on the school’s other sites.

KEDGE will also be sharing its facilities with major companies including: Natixis, SNCF, ING Direct, Société Générale and the Ministry of the Interior.

The campus’ academic activities are focused on executive education programmes and the best MS and MSc programmes developed in the region.