KEDGE Business School MSc International Business

In our highly globalised economy, the demand for skilled professionals in international business is rising. The MSc International Business at KEDGE meets this demand, offering a comprehensive interdisciplinary approach from economics and management to geopolitics. Understanding the diverse intricacies of international trade is crucial; the programme ensures a well-rounded education that surpasses traditional boundaries. Delving into global markets, cross-cultural management, and strategic decision-making, students gain the knowledge and skills to navigate international business challenges and opportunities.

Curriculum (courses, subject modules)

YEAR 1

• Strategic thinking
• Financial performance
• Data management
• Excel certification (TOSA)
• Business & ecological transition
• Business & social change
• Ecological challenge & organisational management
• Public speaking
• Visual communication & sustainable impakt
• Team management
• Business & sustainability
• Chat GPT leadership lab
• Coding skills
• Challenge Open Innovation: Consultancy mission on a real and current issue of a company

PRE-SPECIALISATION COURSES

• Marketing reconsidered
• Procurement
• Qualitative & quantitative research

CHOICE OF EXPERIENCE

• Internship in France or abroad
• Academic partnership

YEAR 2

SEMESTERS 1 & 2

INTERNATIONAL ENVIRONMENT & GEOPOLITICS

Economic and political challenges related to international business in their historical, political, social and cultural contexts.

ENTREPRENEURSHIP & NEW BUSINESS MODELS

Corporate strategy decision making processes in a global context. Introduction to social entrepreneurship and new business models.

MARKETING & INTERNATIONAL NEGOTIATION

Provide an insight on the trends and evolutions of digital marketing. Managing negotiation techniques in an international context (online simulation game with an American university).

CORPORATE FINANCE

Main techniques of financing, selection of investments, reading and interpretation of financial statements in an international context.

INTERNATIONAL BUSINESS LAW

Legal, tax and administrative aspects in negotiating international contracts. Conditions for the protection of tangible and intangible property rights internationally.

SUPPLY CHAIN & IMPORT EXPORT ADMINISTRATION

Main theories and techniques of production, purchasing and logistics in an international context. Optimising the administration for international operations.

INTERNATIONAL MANAGEMENT: A CROSS CULTURAL APPROACH

Basic concepts related to human resources, communication skills and personal management.

CORPORATE STRATEGY & CASE COMPETITION

GLOBAL BUSINESS PLAN

ELECTIVE COURSES

BORDEAUX CAMPUS

• Operations management
• Doing business in Asia, Africa, India, Europe & Middle East

MARSEILLE CAMPUS

• Luxury marketing
• Doing business in North America, Europe & Middle East, Latin America, Asia

PARIS CAMPUS

• Leading people & business across borders
• Doing business in India, Middle-East, Europe, Asia (focus on Japan)

ADDITIONAL CONTENT

FRENCH TOUCH TOUR: The ‘French Touch Tour’ is an exploration of French "savoir-faire" in different industries. With its innovative and balanced pedagogy based on conferences from professionals and academics, company visits and export market surveys, it aims to promote the French know-how of export-oriented SMEs.

CASE STUDY: EXPORT MARKET SURVEY (part of French Touch Tour)

All along the year, students work on an export market survey and present their outcome in front of a jury of professionals.

CCEF CERTIFICATION

INTERNATIONAL INTERNSHIP

FINAL DISSERTATION: Students select a relevant research question and write an academic assignment. Students work closely with an academic supervisor who guides them through the various steps of their research.

STUDY TRIP

Admission conditions

Required diploma(s) :

• Bachelor

Employment opportunities & career impact

Employment opportunities :

Since 1986, the International Business MSc alumni have been hired by over 700 companies across 5 continents in a wide range of career paths:

• International business developer
• Export sales manager
• Area manager
• Import-export manager
• Sales & marketing manager...

Campus facilities & Student Life

Explore the vibrant campuses of KEDGE Business School in France, strategically located to provide an enriching academic environment. With a presence in Marseille, Bordeaux, and Paris, KEDGE offers students a unique opportunity to immerse themselves in diverse cultural and professional settings. The Marseille campus, situated in a privileged location, provides a dynamic atmosphere conducive to academic excellence. The Bordeaux campus, known for its wine and business synergy, offers a distinctive blend of tradition and innovation. Meanwhile, the Paris campus, at the heart of global business activities, provides students with access to unparalleled networking opportunities.

Notably, the MSc International Business, a flagship programme at KEDGE, is taught on all three campuses – Marseille, Bordeaux, and Paris. Each KEDGE campus is equipped with state-of-the-art facilities, fostering a conducive learning environment. Whether it's the coastal charm, the cultural richness, or the bustling business hub, KEDGE campuses offer a blend of academic rigour and real-world exposure. Embrace the unique experiences each campus has to offer, as you embark on your educational journey with KEDGE Business School in France. Explore our campuses

international@kedgebs.com